How LaunchFast Works
Understand the data, logic, and workflows behind LaunchFast's insights.
The LaunchFast Workflow
LaunchFast supports every stage of your product journey with a three-phase workflow that successful sellers follow:
-
Research — Scan markets, analyze competition, identify keyword gaps, and validate demand before committing capital.
-
Launch — Source suppliers, calculate accurate profit margins, plan your PPC strategy, and prepare for a strong product debut.
-
Manage — Track keyword rankings, monitor competitor movement, optimize campaigns, and refine your approach based on real performance data.
LaunchFast is built to mirror this natural progression, keeping everything you need in a single source of truth. Each feature is designed to eliminate guesswork and surface insights that help you move quickly and make smarter choices.
Our Philosophy
LaunchFast is all about speed, clarity, and focus. Our goal is to help sellers kill bad ideas quickly and focus on the opportunities that matter most.
All insights in LaunchFast are modeled estimates, designed to help you spot strong markets, avoid weak ones, and focus your time where it matters most. We recommend using LaunchFast to validate ideas quickly, then performing deeper checks before making final sourcing or launch decisions.
The Foundation
LaunchFast draws from multiple trusted sources to build a clear, complete market view:
- Amazon Marketplace Data — product listings, prices, ratings, and category rankings
- Search & Advertising Trends — keyword volumes, competition levels, and CPC estimates
- Supplier & Sourcing Signals — manufacturer details and quality indicators from verified directories
- Historical Insights — long-term pricing, ranking, and review trends for context
LaunchFast keeps your data fresh with regular updates, so every decision is backed by the latest market intelligence.
The Process
Collect
LaunchFast aggregates marketplace and third-party data from across the Amazon ecosystem, including:
- Product Listings
- Pricing History
- Keyword Search Volumes
- Advertising Costs
- Supplier Directories
- Competitive Positioning
Data is gathered from trusted sources and updated continuously to ensure you're working with current market conditions.
Normalize
Raw data from different sources comes in different formats and units. LaunchFast cleans and standardizes this data to make comparisons meaningful, removing outliers, filling gaps, and aligning metrics so you can accurately compare products, niches, and opportunities side by side.
Grade
Our proprietary scoring model evaluates each market and assigns a Grade from F1 to A10 - evaluating on demand, profit potential, competition, and stability.
- F1 represents the weakest opportunities (low demand, high competition, or poor margins)
- A10 represents the strongest markets (high demand, healthy margins, manageable competition).
Our grading system helps you quickly filter out weak ideas and focus on opportunities with real potential.
Visualize
You get clear insights through interactive dashboards and purpose-built tools. LaunchFast translates complex data into simple metrics, visual trends, and actionable recommendations so you can make decisions in seconds rather than hours.
Our core tools—Analyze Markets, PPC Insights, Rank Tracker, Profit Calculator, Supplier Hub, and IP Check—work together to give you a complete view of your product's potential.
Frequently Asked Questions
Next Steps
Analyze Markets
Start discovering profitable product opportunities
Seller Tools
Explore the powerful tools that optimize your Amazon business
Chrome Extension
Bring LaunchFast intelligence directly into your Amazon workflow
FAQs
Review how to solve common issues
How is this guide?