Compare keywords across ASINs

PPC Research has been rebuilt to compare up to 15 ASINs in one analysis. You can review keyword performance across products, filter the results, and export the data for a closer look.

Find useful keyword differences

The new research view combines visual keyword insights with ranking data and side-by-side product metrics. Filter or sort by the metric that matters to your research.

At launch, the quick filters were named High Converting, Low CPC, and Your Edge. They help you narrow the results when reviewing potential keywords. Keyword and product exports let you continue the analysis outside Launch Fast.

See the PPC Research guide for the current research workflow.

Move between research tools more easily

Market Research, Supplier Research, and the Profit Calculator now use more consistent layouts, typography, spacing, and colors. Caching improvements also reduce loading waits across research pages.

Other fixes and improvements

• Rank Tracker has improved historical keyword accuracy and clearer visual metrics.
• The Profit Calculator uses updated cost models with simpler controls.
• Supplier Research has a revised layout for easier scanning.
• Data exports now handle cases that previously caused errors.